Best backlink checker tools in 2026
Backlink tools crawl the web to map which sites link to which. Use them to monitor your link profile, find link-building opportunities on competitor sites and spot toxic or lost links.
- majestic.com Paid
Majestic: Backlink specialist known for Trust Flow and Citation Flow
Majestic focuses purely on links. Its Trust Flow and Citation Flow metrics and topical trust categories are widely used to judge link quality.
- ahrefs.com Paid
Ahrefs: All-in-one SEO suite best known for its huge backlink index
Ahrefs combines a backlink database, keyword research, site audits, rank tracking and content research. It is one of the two most widely used SEO suites, and its link data is a common reference point in the industry.
- semrush.com Freemium
Semrush: The broadest SEO and marketing suite, from keywords to PPC and social
Semrush covers SEO, paid search, content marketing, local listings and competitive research in one platform. Its keyword database and Site Audit tool are especially popular, and it adds marketing features most SEO-only tools do not have.
- seranking.com Free trial
SE Ranking: Affordable all-in-one suite with accurate rank tracking
SE Ranking started as a rank tracker and grew into a full suite with audits, keyword research, backlinks and white-label reporting. It is a popular lower-cost alternative to the biggest suites, especially for agencies and freelancers.
- moz.com Free trial
Moz Pro: Long-standing SEO suite and the home of Domain Authority
Moz Pro offers keyword research, link analysis, site crawls and rank tracking. Moz created the Domain Authority metric, which is still widely used to compare websites, and its learning resources are some of the best in SEO.
- mangools.com Free trial
Mangools: Simple suite of five tools, led by the KWFinder keyword tool
Mangools bundles KWFinder (keywords), SERPChecker, SERPWatcher (rank tracking), LinkMiner (backlinks) and SiteProfiler. It is known for being easy to use and is a favourite of bloggers and small site owners.
- bing.com Free
Bing Webmaster Tools: Microsoft's free search console, with a site scan and keyword tool
Bing Webmaster Tools reports how your site performs in Bing and gives you a free site scan, keyword research and backlink data. It can import your sites from Google Search Console in a few clicks.
- ahrefs.com Free
Ahrefs Webmaster Tools: Free site audit and backlink data from Ahrefs for sites you own
Ahrefs Webmaster Tools gives you Ahrefs' Site Audit and Site Explorer for websites you can verify. It is one of the best free ways to run a full technical audit and see your backlinks.